Jan 17, 2009
GUELPH, ON, Jan. 17 /CNW/ - Today The Co-operators announced that its series of local campaigns succeeded in raising a record of $593,129 for United Way chapters across Canada in 2008. This represents a 10 per cent increase from the previous year's results and the organization's highest contribution yet. The United Way is a primary Canadian funder of vital community projects and programs and its annual campaigns contribute significantly to community well-being across the country. Through its network of 120 local chapters, the United Way helps to build caring communities, providing direct financial support to some 7,000 agencies. These organizations provide a variety of health and social services, from prevention to counselling to crisis intervention. Campaigns at Co-operators offices across Canada once again reflected the creativity and generosity of staff members who organized fundraising events, made individual donations and pledged payroll deductions to support their local chapters of the United Way. From the Fear Factor Challenge in Regina, Stair Climb in London, to auctions, bake sales and BBQ's, staff-led office campaigns raised a total of $316,404. The Co-operators added further corporate contributions totalling $276,725, or $47 on behalf of each employee, to 47 local United Way chapters. The largest campaign - due to significant staff numbers - was at head office in Guelph, Ontario where a total of $157,632 was raised by staff members, which was topped-up with a corporate contribution of $52,402 for a total of $210,034. The Co-operators was the recipient of the local 2008 Leadership Award, signifying the most individual donors who contributed a gift of $1,000 or more. In addition to the money raised, The Co-operators also provided a Loaned Representative - a staff member seconded on a full-time basis for the duration of the 15-week campaign - to assist with fundraising efforts in Guelph. "Supporting Canadian communities is one of our organization's core values," said Kathy Bardswick, President and CEO of The Co-operators. "It's wonderful to see our staff members give back to their communities in such a big way, particularly given the current state of our economy. The need for services provided by United Way-supported agencies is growing, so it's great that our contributions could increase as well." About The Co-operators: Based in Guelph, Ontario, The Co-operators is a group of Canadian companies offering home, auto, life, group, travel, commercial and farm insurance, as well as investment products. The Co-operators Group Limited is a 100 per cent Canadian-owned co-operative with assets of $7 billion. It is owned by a group of Canadian co-operatives, credit unions and like-minded organizations. It is well known for its community involvement, and is listed among the 50 Best Employers in Canada.
For further information: Leonard Sharman, The Co-operators, 1-877-795-7272, ext. 2707