GUELPH, ON, July 15, 2013 /CNW/ - Today, The Co-operators launched its new QuickQuote tool for getting a fast, easy auto insurance estimate on its website, found at auto-estimate.cooperators.ca. Recognizing that people are busy, this industry-leading quote tool is easy and efficient, delivering an accurate auto estimate in as little as 30 seconds.

The QuickQuote tool features a user-friendly interface and easy-to-use navigation. Interactive "sliders" allow clients to test the impact of various factors such as coverage levels, deductibles and endorsements. Once an estimate has been provided, people can choose how they wish to connect with The Co-operators - by calling, clicking, or coming in to the nearest agency location. The new QuickQuote technology allows busy people to shop for insurance at their convenience on their computer, tablet or mobile phone.

"This is an industry-leading tool that's easier and faster than online quotes offered by other insurance companies in Canada, which typically take five minutes or more," said Paul Mlodzik, vice-president, Marketing and Communications for The Co-operators. "It also provides an instantly updated price each time a piece of information is provided or changed, allowing people to see how different factors affect rates We're very excited to offer this innovative tool to Canadians."

Currently, the QuickQuote tool provides Co-operators General Insurance Company auto insurance estimates. In the near future, QuickQuote applications will be developed to provide home and life insurance estimates.

Canadians who complete a QuickQuote auto insurance estimate before April 30, 2014 can enter for a chance to win a prize of $15,000. Visit auto-estimate.cooperators.ca for more information about the contest, and to get your estimate.

About The Co-operators:
The Co-operators Group Limited is a Canadian-owned co-operative with more than $34 billion in assets under administration. Through its group of companies it offers home, auto, life, group, travel, commercial and farm insurance, as well as investment products. The Co-operators is well known for its community involvement and its commitment to sustainability. The Co-operators is listed among the 50 Best Employers in Canada by Aon Hewitt; Corporate Knights' Best 50 Corporate Citizens in Canada; and the Top 50 Socially Responsible Corporations in Canada by Sustainalytics and Maclean's magazine. For more information visit www.cooperators.ca.

SOURCE: The Co-operators